Privacy policy

1. Who is the data controller

The data controller of your personal data is FIREFLIES LTD, with registered office in 71-75 Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ, the company which owns the website www.cookware-paradise.com. As a company policy we do not sell, trade or rent your data. We may share your data with third party service providers to facilitate your purchases of our products, to better understand our customer base, and to understand our marketing effectiveness.

2. What do we use this personal data for?

Depending on how you use our website, your interactions with us, and the permissions you give us, the purposes for which we use your personal data include:

  • For market research purposes (e.g., we may contact you for feedback about our products);
  • For security purposes, to investigate fraud and, where necessary, to protect ourselves and third parties;
  • To comply with our legal and regulatory obligations;
  • To fulfil your order;
  • To improve and maintain the website and monitor its usage;
  • To manage and respond to any queries or complaints from our customer support team;
  • To personalise the website for you and show you content we think you will be most interested in, based on your account information, your purchase history, and your browsing activity;
  • To send you marketing messages and show you targeted advertising where we have your consent or are otherwise permitted to do so;

We rely on the following legal basis under data protection law to process your personal data:

  • Because it is in our legitimate interests as an e-commerce provider to maintain and promote our services. We are always seeking to understand more about our customers in order to offer the best products and customer experience. We use information about you to tailor your view of the website to make it more interesting and relevant in respect of the products and offers on view.
  • Because the processing is necessary to perform a contract with you, or take steps prior to entering into a contract with you (e.g. where you have made a purchase with us, we use your personal data to process the payment and fulfil your order).

3. Type of data

Depending on the products, services or functions of the platform you wish to use on each occasion, as indicated above, certain data may be necessary rather than others. In general, the data being processed can be:

  • commercial data (e.g., loyalty program subscription, newsletter subscription, etc.);
  • connection, geo-location and navigation data (e.g. IP address, mobile app, cookie or similar technologies, etc.);
  • contact data (e.g. email address, phone number, home address, etc.);
  • tastes and preferences data;
  • transaction data (e.g. your payment or card details, information concerning your purchases, orders, returns, etc.);
  • user identification data (e.g. first name, last name, date of birth, language and country from which you are operating, etc.).

Depending on the services and/or functionality requested, some data may be required as required to provide the product you need or to allow you to access that functionality.

Therefore, these data are necessary for the correct fulfillment of our contractual obligations or are necessary for the fulfillment of obligations arising from applicable legal or regulatory provisions.

Failure to enter this information may result in the inability to complete your user registration, inability to obtain the products, or in the inability to use required features.

4. Using cookies

Cookies are small text files that are stored on a device and read by a web server in the domain that they were created in.We use cookies and similar technologies to store and maintain your preferences, analyze usage of our website, and perform other legal procedures. 

We also use web beacons to place cookies and collect information about the usage of our website. There are many tools available to you to manage the data collected by cookies, web beacons, and similar technologies. For example, you can use controls in your web browser to restrict the use of cookies by websites and revoke consent to their use. 

5. Security

This website provides data encryption when leaving the website. This process involves converting information or data into code to prevent unauthorized access. This website follows this process and uses secure methods to ensure that all credit and debit card transactions are secured. Encryption methods such as SSL are used to protect customer data in transit to and from this website over a secure communication channel.

While we do our best to ensure the continued protection of personal data from our website, we cannot guarantee the security and integrity of the information that has been transferred to our website. 

5. Contact us

If you need to clarify some questions, please contact us by:

  • Contact form: https://cookware-paradise.com/contact/
  • E-mail: support@cookware-paradise.com
  • Phone: +44 7307699616
  • Address: 71-75 Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ